Already today, Audi drivers have access to a wide range of information and entertainment systems. The radio, CD drive, TV, navigation system and phone are some examples.
This mix of information and entertainment - known as infotainment - will become steadily more important in future. The increasingly wide range of functions and options is, however, moving towards an unavoidable conflict with the conventional in-car operator control architecture.
In view of that, Audi has developed a new-style operator control concept: the Multi Media Interface (MMI). The MMI elegantly brings together the operation of all infotainment components in one display and operating system. By reducing down to the essential controls, and implementing a unified logic, it permits fast, user-friendly, intuitive use of a large number of functions and technologies.