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Audi sold 684,700
vehicles worldwide in the first nine
months of this year, an increase of 8.4
percent compared with the same period of
the previous year (January to September
2005: 631,560). Audi likewise established
a new sales record for September itself,
with 83,200 vehicles delivered to their
new owners, a gain of 7.3 percent on the
same month of 2005. This was consequently
the best September and the best nine-month
period in the company’s history. “This
builds on Audi’s successful trend. We are
well on course to establishing our
eleventh sales record in succession for
the year as a whole. By virtue of high
customer demand, we have revised our sales
forecast upwards. We are now expecting to
sell 890,000 vehicles in the course of
this year. In other words, we expect to
acquire more than 60,000 new customers in
2006”, remarked Ralph Weyler, Member of
the Board of Management of AUDI AG for
Marketing and Sales.
In the first nine months, Audi succeeded
in selling 506,700 vehicles in Europe, an
increase of 4.5 percent (2005: 484,664).
The figure for September itself likewise
rose, with Audi reporting 60,800 vehicles
sold (57,154, 6.4 percent).
Audi also grew in the USA with 62,579
vehicles delivered to their new owners in
the year to September, an increase of 4.9
percent (2005: 59,656). Audi sales equally
rose in the month of September with 8,004
vehicles shipped to their new owners, a
gain of 1.9 percent (2005: 7,854).
Audi achieved its biggest rates of growth
in China (including Hong Kong): the brand
with the four rings enjoyed growth of 64.9
percent there, to a total of 60,467 units
(2005: 36,658). As at September,
therefore, vehicle sales had already
surpassed the total for the entire
previous year. Sales of Audi vehicles
there in September 2006 were likewise very
healthy. 7,877 units, or 31.5 percent more
than in the same month of the previous
year, were delivered to customers (2005:
5,991). Audi is consequently the market
leader by some distance in the Chinese
premium segment, and the fastest-growing
premium brand.
The individual models that made the
biggest contribution to these record sales
figures were the Audi A3 (183,900
vehicles, + 12.1 percent), the Audi A4
Cabriolet (23,800 vehicles, +16.6
percent), the Audi A6 (177,800 vehicles, +
15.2 percent), the Audi A8 (17,200
vehicles, + 8.9 percent) and the Audi Q7
(32,900 vehicles).
"We have just unveiled the new Audi R8 at
Paris to a rapturous reception from the
public, and will also be giving the TT
Roadster its first showing before the end
of the year. The response to the successor
of the Audi TT Coupé, which arrived at
dealers one month ago, is likewise very
good. In conjunction with the success of
our current product range, we have every
reason to view the last quarter of the
year with considerable optimism”, added
Weyler.
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