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HERNDON, VA -- The Audi Q7,
a luxury performance SUV, earned the Insurance
Institute for Highway Safety's (IIHS) Top
Safety Pick award for 2008. The 2008 Q7
received a "good" rating in all three crash
tests: side impact, offset frontal and rear
impact seat tests. In addition to the Q7,
three Audi car models -- the A3, A4 and A6 --
have also been recognized as Top Safety Picks
in 2008, earning Audi the most Top Safety Pick
designations for 2008 models of any luxury
automaker this year. The Q7's 2008 rating
applies to models built after December 2007
and will carry over to the 2009 model year.
"For Audi, safety and performance have always
gone hand in hand: our cars are engineered to
offer the best not just in crash protection,
but in preventing traffic accidents
altogether," said Johan de Nysschen, executive
vice president, Audi of America. "With the
launch of the Audi Q7 TDI clean diesel in
2009, American SUV buyers will have even more
options from which to choose for safety as
well as fuel economy, convenience and
performance."
To qualify for the IIHS's Top Safety Pick
award, a vehicle must earn the highest rating
of good in the Institute's front, side, and
rear tests and be equipped with electronic
stability control, which Audi has standard on
every model it produces.
Audi's commitment to safety goes beyond crash
test safety ratings to include a comprehensive
list of active and passive safety features.
Every Audi sold in the U.S. has standard
four-wheel disc brakes with anti-lock braking
system (ABS), an electronic stability program,
daytime running lights (DRL) and a standard
tire pressure monitoring system. The Q7 also
features Audi's quattro permanent all-wheel
standard on all models, providing high levels
of active safety and traction on virtually any
surface. All of these features are designed to
help reduce the chances of a collision.
In 2006, the Audi Q7 pioneered blind spot
protection with Audi side assist. The Audi
side assist system, currently standard on the
Audi Q7 3.6 Prestige and 4.2 Prestige models,
monitors up to 165 feet behind the vehicle and
alerts the driver when someone is in their
blind spot using a directional amber LED that
appears in the inner housing of the exterior
mirror. Should the driver attempt to merge
into the lane occupied by a vehicle in their
blind spot, the LED will flash brightly when
the turn signal is pushed.
At the same time, Audi is enjoying industry
recognition, strong consumer interest and
growing market share in the U.S. In June, Audi
posted the greatest ranking improvement in
initial quality in the results from J.D. Power
and Associates' 2008 industry-wide study. Audi
has enjoyed increased dealer traffic and
strong sales of the A4 and TT models, with
robust sales in key markets. |